The festive season is the busiest time of year for almost every industry imaginable; there are more customers, more sales, more products, more services and often more events, and every company will be battling to make the most of the Christmas period. Whether they are planning a huge promotional drive, a special Christmas event or simply making customers aware of their great Christmas offers, businesses should make use of an online flyer printing service to stock up on marketing materials before the festive rush sets in.
Printed leaflets and flyers can often be the deciding factor for a customer deciding where to take their custom. Many events take place over the Christmas season which don’t occur throughout the year, and it is unlikely that many customers will have regular suppliers for these purposes, as they are only annual occurrences. This means that a lot of business is up for grabs, and the difference between gaining and losing a customer can be as simple as a flyer dropping through their letterbox or being handed to them in the street. This type of pro-active promotional activity puts a business ahead of its competitors and helps to ensure a profitable festive season.
Many companies, specifically in retail or hospitality, host special events to celebrate Christmas, and one of the prime ways in which they spread the word and increase interest is to hand out flyers in the local area. Local hotels, bars or pubs holding Christmas parties could benefit from dropping some A6 printed flyers through the letterbox of everyone within a small radius of the venue. Some retail venues and small shops host Christmas sales which need extra promotion, and community events such as hymn concerts or festive bake sales can be easily publicised through a simple flyer or leaflet.
Special sales and offers are also prevalent at this time of the year, in an effort to get as many customers through the doors as possible. If a business is cutting their prices, offering a deal for buying in bulk or offering a great new service for a limited period, it is important to let the public know through one of the most cost-effective mediums possible; the leaflet. Double-sided or folded leaflets give plenty of scope and space for price lists or detailed information about various services, and are still compact enough to be slipped through letterboxes, left in local shops or handed out in the street for maximum impact.